Product Description Writing

You can experience 30-100% upturns in your eCommerce conversion rate with excellent product description copies!

Catalog Copywriting Services at VerticalWriting

At VerticalWriting, our eCommerce copywriters understand that product descriptions play a critical role in influencing the buying decision of a visitor to an eCommerce store. The product description complemented by the images should create the same sense of desire and awareness about the item as your website visitor would get if he/she were to view the product in a physical store.

The reason why VerticalWriting is so exceptionally good in eCommerce product description writing is because we are fully aware of all the major eCommerce platforms, whether your site is built on Magento, Zen cart, osCommerce, Volusion, Drupal, Shopify, PrestaShop, Joomla or even WordPress – and what it takes to give your customers a fully immersive, seamless shopping experience.

eCommerce Catalog Copywriting: Industry/ Niches that we Cover

If you are an eCommerce retailer, VerticalWriting can help you with your site’s product description copies. Our product description writers are experienced in writing for all the key product categories including:

  • Clothes and Shoes
  • Bags and Luggage,
  • Office Supplies
  • Baby Articles and Toys
  • Pet Supplies
  • Games
  • Auto Camera and Photo Equipment
  • Computer and Computer Peripherals
  • Networking, DVDs, Electronics
  • Health and Beauty
  • Home and Garden
  • Food and Gourmet
  • Music, Musical Instruments
  • Antiques, Art, Crafts, Collectibles, etc.

What Makes Our Product Descriptions Stand Out?

Proficient eCommerce writers at VerticalWriting can help you create a distinct tone of voice that lives up to your brand image and is credible and persuasive to your audience. Besides maintaining an appropriate tone, we also ensure that the text is simple and readable. With our product description writing services, we help you pique your shopper’s interest, alleviate their concerns, and communicate the value of buying the product and still, more importantly, buying it from you. We present even the most complex piece of information creatively and interestingly, enlightening your customers with what characterizes you and your products special, building trust – all at the same time.

  • Our unique copy, written exclusively for each product – significantly increases the search traffic other than converting more visitors
  • With our unique tone of voice in harmony with your brand, we instil a sense of trust in your buyers and persuade them to buy
  • We not only describe the functions and features but also explain the benefits – making your products special
  • With our compelling copy, we fuel the underlying emotional need for consumption
  • We give clear CALL TO ACTION
  • With our quality eCommerce copywriting, we create a unique competitive advantage for you

You are not there on your eCommerce Store to show customers around your shop. Allow our content writers to do that on your behalf with their compelling product descriptions and portrayals. Contact us today!

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